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Design a cool Typography Portrait in Adobe Illustrator

Check out our Photoshop: Text Tool Techniques and Workflows course!

This time we are going to learn how to create cool portraits made entirely from type. This is a time consuming technique but not too difficult to learn. We are going to use Adobe Illustrator and most of the time we will work with the Envelope Distort feature on text.

This is how the final design will look like:

Final


I designed this for a t-shirt brand and I provided visuals as well for the client. I used a photo of myself for the portrait to avoid any copyright issues:

Photo


I will also attach the silhouette version of the photo for those who doesn’t have Photoshop to do the adjustments discussed in the first step.

Silhouette


If you want to start straight away in Illustrator, you can drag and drop this image into an empty document and start with Step 2. For those who would like to know how to create the silhouette version in Photoshop start with Step 1.


Step 1 - Create the silhouette version in Photoshop

Open ‘photo.jpg’ in Photoshop. Choose Image > Adjustments > Desaturate.

Pic 1


Add Levels adjustment layer with the following settings:

Pic 2


Create a separate layer draw with the Brush tool over the unnecessary parts with black and white:

Pic 3


Save this version as a JPG file and place it into a portrait format Illustrator document:

Pic 4


Step 2 - Set the image to trace

To be able to use the photo as a guide, you will have to double-click on Layer 1 in the Layers panel and choose Template then click on OK. You can name this layer ‘Tracing’.

Pic 5


Now you need to create a new layer and you can call it ‘Design’.

Pic 6


Step 3 - Choose fonts

Choosing the right fonts for a typographic project is essential. You have to think about the style you are after and the message of the design. In my case I wanted a bit of R&B, street, club, breakdance feel to the design so I chose fonts accordingly.

I prefer to use www.dafont.com for projects where it is not a problem to use free fonts. You won’t be able to do that for a design project for big companies like Disney, Mattel, etc. For those big clients, you will have to choose fonts from other sites like www.myfonts.com for instance. For my project in this example, I worked mainly with the following fonts:

Pic 7


I’m using FontExplorer X Pro to keep my fonts organized by projects. This is very convenient if you need to return to a project or a client because you can keep track of all the fonts used in the past for each design.


Step 4 - Plan the layout of the text

Before we start adding text to the design, it is useful to plan what would be the best way to arrange the text. It is hard to imagine first how the final piece will look like but with practice you will be able to tell roughly the outcome. A couple of useful things to bare in mind:

  • Try to use thick fonts for bigger blocks of the design (like hoodie).
  • Try to use thin, cursive fonts for smaller details (like lines around the eyes).
  • Avoid using the same font twice close to each other.
  • Keep gaps between details to separate them (like between the face and the hoodie).
  • Don’t distort the text too much, make sure it stays legible and looks good.
  • Try to leave the least amount of negative space where you need to fit text into.
  • You can create gradual transitions by leaving more negative space in areas where you have middle tones.


Step 5 - Distorting text

Finally, we got to the step, which will be repeated many times. This is the real deal, this is where the designing really starts. I will show you how to distort one text and then you will need to follow the same procedure to finish the whole design.

First of all, you need to select the Type tool and click anywhere on the Artboard. Make sure you have the Design layer selected. Type in your copy and then press Esc.

Pic 8


Now you need to choose Object > Envelope Distort > Make with Mesh. You should also memorize the keyboard shortcut for this feature because you will be using it a lot (Command-Option-M or Control-Alt-M on PC).

Pic 9


In the Envelope Mesh dialog box, you can choose how many rows and columns you need for your distortion. Make sure you check the Preview to see the mesh on the text before you accept it. I prefer to have 4 columns and 1 rows most of the time with text.

Pic 10


If you arrange your text into multiple lines, then of course you can use more rows to make the distortion easier and smoother.

Now that you have the mesh on text, you need to use the Direct Selection tool and select the mesh point(s) that you want to distort. I prefer to select 2 or 4 points and the same time by creating a lasso selection around them. Once I have them selected I move them around and also rotate them by pressing R and dragging them clockwise in this case.

Pic 11


You can also edit the handles around each mesh point to adjust the distortion more precisely.

Pic 12


Step 6 - Editing text after distortion

If you decide to edit a text that you already distorted, there is still way to do it. Thankfully all kind of Envelope distortion is completely non-destructive in Illustrator and keeps the text editable. All you need to do is to switch to Edit Contents mode (indicated with a star shape in a frame):

Pic 13


Once you are in this mode, you can easily change the text and if you wish to switch back to work with the mesh you can choose the Edit Envelope option.


Step 7 - Repeating step 5 until you cover the whole portrait

This is definitely the painful part, because you will need a lot of patience to repeat this step many times until you cover the whole image with text. 

Final


As a side note I would like to mention that it is not always necessary to distort the text. If you use small enough text, you can get away with straight, undistorted words as well.

I hope you enjoyed this tutorial and well done for your hard work :)

Check out our Photoshop: Text Tool Techniques and Workflows course!

Martin Perhiniak

Martin Perhiniak | Articles by this author

Martin Perhiniak is a Certified Adobe Design Master and Instructor. Martin has worked as a designer with companies like Disney, Warner Brothers, Cartoon Network, Sony Pictures, Mattel, and DC Comics. He is running a series of Workshops in London as well as providing a range of services from Live Online Training to Consultancy work to individuals worldwide. Martin’s Motto “Do not compare yourself to your role models. Work hard and wait for the moment when others will compare them to you”

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